A Day at the ESRC Festival of Social Science

As we set up our stall against the beautiful backdrop of Sheffield’s Winter Gardens, we weren’t sure how well passers-by would react to an offer to discuss the UK’s productivity puzzle on their Saturday morning. We needn’t have worried. As part of the ESRC’s Festival of Social Science we were challenging the general public to pick the top 3 issues they think we should be focussing on. After only a brief introduction to the productivity puzzle and our work with PIN, we were delighted with the depth of conversation that soon flowed.

First to gamely accept our challenge was Peter, a former steel worker. After posing some excellent questions of his own around how productivity can be measured when it comes to intangibles (if you’re reading, Peter, see here…) the conversation turned to the decline in the skills to make things (our work around education and skills is ably led by Dr Maria Abreu). Reflections on a decline in manufacturing skills became one of the key themes of the day. Perhaps not surprising, considering the region’s history.

Another common theme arose in variations of a question posed to us, along the lines of ‘why do you want to make people more productive? Doesn’t that just mean making people work harder?’. And is there a more important question? Indeed members of our invaluable International Advisory Board have always provided a strong steer that our work be underpinned by principles of wellbeing and a vision of inclusive productivity. However, it was a pertinent and welcome reminder to receive the same steer from the Sheffield public.

It was a pleasure to see parents engage their children in our challenge and do our work for us in breaking down the different themes that we are looking at. Many of the children who attempted our challenge were of the firm belief that “inventing things!” is our sure-fire route to success (and they might be onto something – see Professor Robert Huggins’ analysis of the innovation-productivity debate). At the other end of our participant demographic, many gravitated to the area of health and wellbeing (led by Dr Leaza McSorley). More than one opened with the rueful refrain “well, I’m getting on a bit, so…”.

By the end of the day, skills & education, work & employment (the theme led by Professor Kirsty Newsome at Sheffield), and health & wellbeing were ranked as the most important by the surprising number of individuals who took up our Saturday challenge. The real value of the exercise for us was in the rich stories that were shared in the process, bringing to life the themes of our work and strengthening our desire to find productivity insights that are accessible for all.

Phil Wallace
Impact and Knowledge Exchange Officer
Productivity Insights Network